Budgeting time is important for any business. When it comes to scheduling marketing-related tasks, a little planning goes a long way to ensuring everything gets complete, especially in a business setting with competing priorities. Below we’ve listed several ideas for making the most of your office hours.

Pick a Theme

Picking a marketing theme each month to utilize across channels can have a number of benefits. For example:

• Your team will have a specific focus, narrowing the broad range of topics they could select from for content creation, meaning they can spend less time brainstorming and more hours creating!
• By focusing on certain topics across social platforms and in your content marketing, you can really reinforce key subjects with your audience, giving them a better chance of remembering the information you’ve put forth

Create Calendars

For blogging and social media in particular, creating a calendar can help ensure you have relevant information going out to your audience on a scheduled basis. Of course, when it comes to social, you don’t want to have ALL of your content scheduled in advance, but it will help keep you on track. Plus, you can always use the calendar to schedule blog posts on social to ensure you get the most engagement as possible.

By planning your blog topics in advance, you are much more likely to follow through with completing the articles. According to an article from the Huffington Post, you are  42% more likely to achieve your goals just by writing them down!

For more tips on  blogging, see: The New Year’s Resolution for Every Marketer

Assign Reasonable Deadlines

If you are constantly missing deadlines on marketing tasks, it might be a good idea to re-consider the time it takes to complete these items, in conjunction with daily responsibilities. By assigning reasonable deadlines it prevents your staff from being forced to miss them regularly, thereby giving the impression that the tasks aren’t that important.  Likewise, not setting a deadline at all can prevent tasks from getting finished because staff members assume the work can be finished as needed, and it no longer becomes a priority.

Measure Results and Celebrate Success

By analyzing your marketing efforts, whether through Google Analytics or a third party software, you can build enthusiasm in your team by highlighting how much these efforts mean to your business. It gives a purpose behind the product and encourages team members to continue to strive for better results.

Conclusion

At Organically we understand that time is valuable to your business. By planning ahead you can complete more tasks faster.  For more marketing tips and tricks, check out our other blogs and subscribe to our social channels.

To learn more about our affordable blogging program which can significantly reduce time spent and cost for your company, visit: www.growmoreblogs.com.