HubSpot reported in 2017 the majority of marketers are unsure how to measure their success on social media. When it comes to understanding your results, do reach and impressions matter? We explain what those terms mean, and why they matter.
How important is website speed to the overall success of your business? We've uncovered some statistics that show just how crucial having a fast website is for your conversions, and how you can check your speed using Google's free tool.Read More
HubSpot reported in 2017 the majority of marketers are unsure how to measure their success on social media. When it comes to understanding your results, do reach and impressions matter? We explain what those terms mean, and why they matter.Read More
While your website redesign might be necessary to produce a better user experience or improve your online conversion rate, there are certain mistakes you want to avoid in the process to prevent damaging your results in search.Read More
Finding a quality web developer is crucial for your business. Often your website is the face of your company – the first thing users see when they are searching for your goods or services. We know it can be difficult to find a web developer that you can trust with your project, so we compiled a list of questions you can ask to ensure you are working with a developer who will not only execute your design flawlessly but will also take steps to provide you with an SEO friendly website.Read More
Today’s social marketing is different even from that of only a few years ago. Some channels have faded out altogether (think MySpace and its enormous data losses), while others have [...]
Successful Digital Marketing Means Optimal Customer Experience…How is Your Digital Marketing Agency Supporting That?
Does your digital marketing strategy emphasize marketing and selling, or does it put a spotlight on developing and serving? If it is not the latter, it may be time to [...]
In recent years, if a company wanted to really stand out in its content marketing, the use of video marketing was a smart move. Today, it is the ideal way [...]
Did you know that July 17 is National Hammock Day in the U.S.? Perhaps you are blissfully unaware of the fact that August 13 is a day dedicated to left-handed [...]
Remember emoticons? The blending of letters and symbols to make a sketch of an emotion (¯\_(ツ)_/¯, for example). It was all the rage in the day of the flip phone. [...]
To any business owner it might seem as if the pressure to integrate video marketing into their social media marketing plans increases by the day. To be fair, that is [...]
The world is a noisy place these days, and it is altogether to easy to become confused by the enormous list of terms and concepts needed to do business. Loads [...]
So, you’ve gotten yourself super-charged for some social media marketing, and you are excited by all of the hype that has built up around the use of social channels to [...]
Sell, sell, sell…that’s the idea that many people form when they start to think about social marketing and social engagement strategies. While making the sale is the ultimate goal and [...]