A recent article from Forbes made a very simple, but often overlooked statement important to any business’ social strategy: “Not all social media platforms are created equal. Contrary to popular [...]
Social media marketing is now the norm and though ten years ago we wouldn’t have thought a channel like Facebook would be a major platform for marketing, it now leads [...]
Whether you are involved in social media marketing, digital marketing or just curious about these topics, you probably are well aware of the latest Facebook hack. And by saying “latest” [...]
No matter what your industry or business, you repeatedly hear that social advertising has to be part of a solid social media strategy. For the moment, let’s assume that you [...]
In recent weeks, traditional news, as well as social media, outlets have consistently reported about the struggles of Facebook. For several reasons, users in the 18-26 year-old category have been [...]
Video is one of the fastest-growing social media marketing tools online – are you using it to engage your customers? If you are like many business owners, you may not [...]
There is nothing that boosts a company’s credibility faster than the recommendation of a customer. If someone’s experience with you was so good that they went out of their way [...]
Social media marketing is one of the most effective tools that you have to engage with your customers – but it only works if you invest your time in reaching [...]
When you create your social media marketing campaigns, one of the first things you’ll decide is which platform to use. But before you just choose the one that you like [...]